The indiamart affiliate program lets you earn by sending qualified users to IndiaMART via your unique link.
Join, complete KYC, and promote approved categories; payouts and validation rules are set in the affiliate portal.
Most guides are vague. You need a precise India-first plan that converts B2B marketplace affiliate clicks into verified users.
If your audience includes factory owners, traders, or procurement teams, IndiaMART can be your highest-intent traffic well.
At The DM School, we write for outcomes.
This guide gives you the working playbook: definition, sign-up and KYC, payout mechanics, traffic policies, a 30-60-90 day plan, and smarter alternatives when payouts cap out.
Quick check: Which niche matches your audience — packaging supplies, industrial tools, or machine parts?
Pick one now. It will guide your creatives.
Table of Contents
- What is the IndiaMART Affiliate Program?
- Why the program matters for Indian creators & SMEs
- Eligibility, KYC & Traffic Policies
- Commission & Payout Structure Explained
- Advanced Strategies to Get Verified Clicks
- Tools & Process Stack for India Affiliates
- 90-Day Execution Checklist (India Specific)
- Best Alternatives to IndiaMART Affiliate Program
- FAQ: IndiaMART Affiliate Program in India
Summary: This guide gives you every detail — definition, payouts, policies, strategies, and alternatives.
Now you can plan your affiliate journey with clarity and confidence.
What is the IndiaMART affiliate program?
The IndiaMART affiliate program is a B2B marketplace affiliate model where you earn by sending
verified users to IndiaMART via your unique referral links. Unlike CPS networks, payouts trigger on visits that meet verification rules.
IndiaMART is India’s largest B2B marketplace, connecting suppliers and buyers in industrial and trade categories.
Through its affiliate program, creators and marketers can earn by driving traffic — not sales — making it different from Amazon or Flipkart’s affiliate systems.
A “verified user” is defined by IndiaMART’s system using device, IP, and intent signals. Only these verified visits count towards payouts, ensuring traffic quality.
Affiliate vs Partner/Reseller
- Affiliate: Share links, drive visits, earn per verified user.
- Channel Partner / Reseller: Sell IndiaMART packages directly, earn commission on subscription value.
- Key Difference: Affiliate = traffic-based, Partner = sales-based.
| Model | Trigger | Payout |
|---|---|---|
| Affiliate | Verified User Visit | ₹2.5 per user (fixed, verified) |
| Channel Partner | Paid Subscription Sold | % of package value |
Unlike others, IndiaMART rewards you even if no purchase happens.
That makes it beginner-friendly for creators starting with affiliate marketing in India.
Summary: The IndiaMART affiliate program pays per verified visit, not sales — ideal for new affiliates.
Now you can see why it’s attractive compared to typical CPS networks.
Why the IndiaMART affiliate program matters for Indian creators & SMEs
IndiaMART is not just another affiliate option. It is India’s largest B2B marketplace, where buyers come
with high purchase intent. For affiliates, that means your clicks are more likely to be verified,
and your earnings more predictable compared to e-commerce consumer programs.
While Amazon or Flipkart affiliates depend on sales, IndiaMART pays you ₹2.5 per verified visitor.
This is a game-changer for creators in Tier-2 and Tier-3 cities where small manufacturers,
traders, and wholesalers are active online but under-served in digital marketing.
Pro Tip: Don’t promote products randomly. Focus on
use-cases like “best strapping rolls for export cartons” or
“industrial RO membranes for small factories.” Short videos with Hinglish captions
and pinned links get better traction than generic posts.
- YouTube Shorts: 30-40s demos of tools, packaging, or installations with pinned affiliate links.
- Telegram Groups: Share product spec sheets in trader or SME communities.
- WhatsApp Status: Quick micro-demos in Hindi/Hinglish rotated daily (PPE, pallets, trolleys).
- Facebook Reels: Regional language clips targeting local SMEs for discovery.
Audience → Product Fit: Retail shop owners → billing printers; exporters → moisture barrier
packaging; small factories → pallet jacks & stretch film.
Summary: IndiaMART clicks are intent-driven, which means higher verification rates and more stable affiliate income.
Now you can pick 2-3 niches and align them with your strongest content channels.
Eligibility, KYC & Traffic Policies for the indiamart affiliate program
Anyone in India with a PAN, Aadhaar, and bank account can join. Registration is free.
You get a dashboard and a link generator after approval. IndiaMART reports 15,000+ affiliates already live across 90,000+ categories.
Affiliate Sign-Up Checklist
- Register with email and basic profile details.
- Submit PAN and Aadhaar for KYC verification.
- Add bank details to enable payouts.
- Access dashboard → generate your first product link.
KYC is mandatory. Without KYC approval, payouts stay on hold. Ensure your name matches on PAN, Aadhaar, and bank proof.
Clear scans and accurate details speed up approval.
Traffic Policies: Allowed vs Restricted
- ✔ Organic content: YouTube Shorts, Instagram Reels, Facebook, Telegram, WhatsApp Status, blogs.
- ✔ Social sharing on your own profiles and communities you manage.
- ❌ Incentivized clicks, bots, fake traffic, or misleading claims.
- ❌ Brand bidding on “IndiaMART” or confusing look-alike domains.
- ❌ Multiple accounts tied to the same KYC details.
Mistake Alert: Do not spam links in unrelated groups. Do not mask links to trick clicks.
Both trigger account suspension and loss of accrued earnings.
The dashboard shows users sent, verified users, and earnings. Use this to test thumbnails, hooks, and posting times.
Track a 7-day cycle before judging a traffic source.
Summary: Get KYC cleared, follow traffic rules, and connect your bank to be payout-ready.
Now you can set up your account and generate your first affiliate links safely.
Commission & Payout Structure in the indiamart affiliate program
IndiaMART keeps it simple: you earn ₹2.5 per verified user.
Verified means the user’s visit passed checks (unique device, no bot/fake clicks, relevant category).
Top affiliates report earning up to ₹30,000 per month by scaling across multiple categories.
| Metric | Details |
|---|---|
| Payout per verified user | ₹2.5 |
| Monthly earning potential | Up to ₹30,000 (as per program site) |
| Payout cycle | Weekly, directly to your bank account |
| Dashboard updates | Real-time tracking of visits & earnings |
Pro Tip: Post in bursts during business hours (9am–7pm IST). Verified clicks tend to spike when SME buyers are active.
Weekdays drive higher quality traffic than late-night clicks.
Unlike global affiliate programs, IndiaMART ensures payout clarity: no hidden deductions, no waiting for product returns.
If your clicks are verified, your money is secure.
Summary: You earn ₹2.5 per verified visit, with weekly payouts and a ₹30,000/month cap.
Now you can forecast how many clicks you need to hit your target income.
Advanced Strategies to Get Verified Clicks on the indiamart affiliate program
Driving random traffic doesn’t work. IndiaMART only pays for verified clicks, which means
clicks from genuine buyers, traders, and SMEs. The real game is positioning your content in front of
purchase-intent audiences and optimizing for higher verification rates.
1. Niche Category Domination
Pick 1–2 high-demand B2B niches (e.g., industrial packaging, agriculture equipment,
construction tools). Create a cluster of short-form content around these niches with consistent branding.
Verified clicks rise when the user’s intent matches your content theme.
Pro Tip: Hindi or Hinglish voiceovers improve CTR by 20–30% for SME audiences compared to plain English ads.
2. Multi-Channel Distribution
- YouTube Shorts: Demo a tool, add affiliate link in first pinned comment.
- Telegram & WhatsApp: Share catalog-style posts in buyer communities.
- LinkedIn: Target SMEs and procurement managers with quick carousel posts.
- Regional Reels: Create 15–20s clips in local languages for tier-2/tier-3 markets.
Mistake Alert: Avoid sending traffic from coupon sites or incentivized clicks.
They look like junk traffic and get rejected. Focus on business-relevant contexts only.
3. Conversion Optimization Loops
Treat affiliate traffic like a funnel. Track CTR → verified clicks → payouts.
A/B test hooks (“Save 20% packaging cost” vs “Best packaging supplier in Delhi NCR”)
and measure verification rates. Double down on the copy + channel that delivers 10–15% higher conversion.
Snapshot: One Delhi creator drove 12,000 visits in a month. Only 7,800 were verified.
Optimizing timing + creatives pushed verification rate from 55% → 72%, increasing payout by 30%.
Unlike Amazon or Flipkart, you don’t wait for product sales. IndiaMART verifies intent-based clicks,
so smarter targeting = faster payouts.
Summary: Pick 2 niches, spread across 3 channels, optimize hooks → get higher verified clicks.
Now you can run affiliate traffic like a professional campaign instead of trial-and-error.
Tools & Process Stack for indiamart affiliate program success
To scale beyond a few links, you need a repeatable stack.
The indiamart affiliate dashboard gives the basics (link generator + performance stats),
but serious affiliates layer external tools for analytics, creatives, and scheduling.
Affiliate Workflow Snapshot
- Generate affiliate link → select product niche (e.g., industrial tools).
- Create content (Shorts, Reels, Carousels) with CTA.
- Distribute via YouTube, WhatsApp, Telegram, LinkedIn.
- Track CTR & verified clicks in IndiaMART dashboard.
- Adjust creatives based on weekly payout insights.
| Tool | Purpose | India Example |
|---|---|---|
| IndiaMART Dashboard | Generate links, track earnings | 15,000+ affiliates already onboarded |
| Bitly / Rebrandly | Shorten & brand links for higher CTR | “DelhiToolsDeals.in” redirects to affiliate link |
| Canva | Design creatives & quick videos | Post Hinglish reels with branded overlays |
| Google Analytics + UTM | Track source/channel performance | Test which – YouTube vs Telegram – drives higher verification % |
| Buffer / Publer | Schedule posts across platforms | Batch 10 reels → drip over 10 days |
Quick check: Are you tracking only earnings, or also CTR & verification rates?
Without this loop, you’ll never scale beyond ₹3–5K/month.
Summary: Combine dashboard + external tools + process loop for scale.
Now you can run your affiliate work like a micro-agency instead of a side hustle.
90-Day Action Plan for the indiamart affiliate program
Success doesn’t come from random sharing — it comes from a disciplined 90-day sprint.
Here’s a practical roadmap designed for Indian affiliates to go from sign-up to consistent payouts.
Phase 1 (Days 1–30): Foundation
- ✅ Complete KYC (PAN, Aadhaar, bank account linking).
- ✅ Explore 90,000+ categories and shortlist 2 niches (e.g., agri tools, packaging).
- ✅ Generate 5 affiliate links and test them across your WhatsApp / Telegram groups.
- ✅ Post 10 short videos (Reels/Shorts) with affiliate CTAs.
Phase 2 (Days 31–60): Growth
- 🚀 Expand to 2 more channels (YouTube + LinkedIn).
- 🚀 Track weekly CTR & verification % in the IndiaMART dashboard.
- 🚀 Optimize creatives (Hinglish hooks, thumbnails, timing tests).
- 🚀 Aim for first ₹5,000–₹7,000 in payouts.
Phase 3 (Days 61–90): Scale
- 📈 Systematize posting → 1–2 posts daily, scheduled via Buffer/Publer.
- 📈 Launch regional language content (Hindi, Tamil, Bengali, etc.).
- 📈 Use Bitly/Rebrandly for branded links and better trust.
- 📈 Target ₹15,000–₹30,000 monthly earnings by optimizing top 2 niches.
Quick Checklist:
1) KYC approved ✅
2) 20+ videos live 🎥
3) 2–3 channels active 🌐
4) Weekly CTR > 3% 📊
5) Payouts hitting bank 🏦
Quiz: How many verified clicks do you need at ₹2.5 each to hit ₹10,000/month? (Answer: 4,000).
Plan backwards from this number.
Summary: In 90 days, you can go from setup to ₹30,000/month if you follow this sprint.
Now you can commit to a structured roadmap instead of hoping for random clicks.
Conclusion: The Future with the indiamart affiliate program
The indiamart affiliate program is built for Indian affiliates who want predictable,
low-risk income by promoting products across 90,000+ categories. With a simple payout model
(₹2.5 per verified user), weekly bank transfers, and transparent dashboards, it is unlike
traditional e-commerce affiliate models where you wait for sales or refunds. Here,
verified clicks = money in your account.
Unlike others, IndiaMART is India-first. Payments are weekly, onboarding is KYC-based,
and scaling is possible even from tier-2 and tier-3 cities.
Quick Win Playbook
- Pick 2 high-demand niches (e.g., agri tools, packaging supplies).
- Create 15 short videos with Hinglish CTAs, distribute on WhatsApp + YouTube Shorts.
- Track CTR and verification % weekly, then double down on the best-performing channel.
Just like SEO takes 6–12 months for compounding results, affiliate programs also
reward consistency. Stick to the 90-day sprint and you can realistically hit ₹15,000–₹30,000/month
by quarter end.
🔄 Reminder: Update your creatives, links, and stats every 90–120 days to stay compliant
and maintain performance.
Summary: This program pays on verified clicks, scales fast, and rewards smart affiliates.
Now you can build an India-focused affiliate income stream with clarity and speed.
Frequently Asked Questions about the indiamart affiliate program
How much can I earn from the IndiaMART affiliate program?
Affiliates earn ₹2.5 for every verified user click. Consistent creators can scale to
₹15,000–₹30,000 per month depending on niche and traffic volume.
When will I get paid after joining the program?
Payouts are processed weekly. Once your KYC is approved and minimum payout threshold is met,
earnings are transferred directly to your bank account.
What is considered a verified user click?
A verified click means a genuine buyer or SME user visiting IndiaMART through your link.
Junk or incentivized traffic may not be counted, so focus on relevant audiences.
Who can join the IndiaMART affiliate program?
Anyone with a PAN, Aadhaar, and a valid bank account can join. Students, digital marketers,
influencers, and SMEs are all eligible after KYC verification.
Can I promote affiliate links on WhatsApp and social media?
Yes, IndiaMART encourages promotion on social media platforms, WhatsApp groups, YouTube Shorts,
and LinkedIn. Just ensure the traffic is organic and business-relevant.
How do I generate affiliate links for IndiaMART products?
Simply log in to your affiliate dashboard, search for the product, and click “Generate Link.”
You can then share it across your chosen channels.
Is there a maximum earning cap?
No fixed cap exists. IndiaMART highlights ₹30,000/month as achievable for consistent affiliates,
but higher is possible with scale and multiple niches.
